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《财经英语(基础篇):学生用书》由上海外语教育出版社出版。
目录
U'nit 1Economics
Passage A Introduction to Western Economics
Writing Focus； Writing a Business Proposal
Reading Focus： Previewing.
Passage BEconomic Policies Are Diver～ing in the Developed World As Deflation Looms
Passage C We Can Control Risks Facing the Economy， Says China's President Xi linping
Unit 2 Introduction to Mana～ement
Passage AThe Functional Approach to Management
Writing Focus； Memo
Reading Focus： Highlighting What Matters When Readin
Passage BLeadership and Management； What Is the Difference？
Passage CHow Leaders Emerge during Challen～ing Times
Unit 3 Money and Bankin
PassageA Money
Writing Focus： Letters of lob Application
Reading Focus： Scanning
Passa～e B The Federal Reserve System in U.S
Passage C Barclays Bank
Unit 4 Securities
Passage A Bonds Basics
Writing Focus： Short Business Report
Reading Focus： Understanding the Main Idea
Passage B Stocks Basics
Passage C Key Features of Hershey
Unit 5 Accouritirig
Passage A Accounting： An Information System
Writing Focus： Graphic Writin
Reading Focus： Nlewspapers and Headlines
Passage B Opportunity Cost
Passage C Emergin～—market Corporate Debt
Unit 6 International Trade
Passage AOverview of International Trade
Writing Focus： Writing Effective Emails—Gettin People to Read and Act on Your Message
Reading Focus： Fads and Opinions
Passage B Trade Barriers Basics
Passage C Tearing Down Barriers to Green Trade
Unit 7 Human Resources Mana～ement
Passage ABrief Introduction to Human Resources Management
Writing Focus： Meeting A～enda
Reading Focus： Distinguishing Topic from Main ldea
Passage B Employers： Golden Rules Are to Listen and Measure
Passage CWar for Talent—Money Is Not Everything As Big Brands Rely on Their
Reputations
Unit 8 Business Etiquette
Passage A Etiquette and Business Etiquette
Writing Focus； Press Release
Reading Focus： Grasp Information
Passage B Welcoming Gestures
Passage C The Etiquette of Working Life
文摘
版权页：
No major financial institution has been able to escape the devastating effects of the credit crunch.The performance of Barclays Group in the first half of 2008 was disappointing — it reported a 33% decline in profits.
The group promised to change its approach to risk management.By looking at Barclays' performance results， it's easy to predict a shift among bankers from ambitious investment projects to the traditional business—as—usual model where retail banking is the key.Barclays Capital， the group's investment banking arm， and Barclays Wealth， its asset management unit， reported 68% and 32% decline in profit， respectively Commercial banking department enjoyed a lackluster growth.Only Barclaycard， the group's credit card and consumer loans business， showed a considerable profit increase of 30%.Interest rate products had a record of a five—star performance， while mortgages and other asset—backed securities accounted for most of company's losses.
The response to the catastrophic dip in profits was to minimize credit market exposure.subprime lending was reduced by 2.6%.
《财经英语(基础篇):学生用书》由上海外语教育出版社出版。
目录
U'nit 1Economics
Passage A Introduction to Western Economics
Writing Focus； Writing a Business Proposal
Reading Focus： Previewing.
Passage BEconomic Policies Are Diver～ing in the Developed World As Deflation Looms
Passage C We Can Control Risks Facing the Economy， Says China's President Xi linping
Unit 2 Introduction to Mana～ement
Passage AThe Functional Approach to Management
Writing Focus； Memo
Reading Focus： Highlighting What Matters When Readin
Passage BLeadership and Management； What Is the Difference？
Passage CHow Leaders Emerge during Challen～ing Times
Unit 3 Money and Bankin
PassageA Money
Writing Focus： Letters of lob Application
Reading Focus： Scanning
Passa～e B The Federal Reserve System in U.S
Passage C Barclays Bank
Unit 4 Securities
Passage A Bonds Basics
Writing Focus： Short Business Report
Reading Focus： Understanding the Main Idea
Passage B Stocks Basics
Passage C Key Features of Hershey
Unit 5 Accouritirig
Passage A Accounting： An Information System
Writing Focus： Graphic Writin
Reading Focus： Nlewspapers and Headlines
Passage B Opportunity Cost
Passage C Emergin～—market Corporate Debt
Unit 6 International Trade
Passage AOverview of International Trade
Writing Focus： Writing Effective Emails—Gettin People to Read and Act on Your Message
Reading Focus： Fads and Opinions
Passage B Trade Barriers Basics
Passage C Tearing Down Barriers to Green Trade
Unit 7 Human Resources Mana～ement
Passage ABrief Introduction to Human Resources Management
Writing Focus： Meeting A～enda
Reading Focus： Distinguishing Topic from Main ldea
Passage B Employers： Golden Rules Are to Listen and Measure
Passage CWar for Talent—Money Is Not Everything As Big Brands Rely on Their
Reputations
Unit 8 Business Etiquette
Passage A Etiquette and Business Etiquette
Writing Focus； Press Release
Reading Focus： Grasp Information
Passage B Welcoming Gestures
Passage C The Etiquette of Working Life
文摘
版权页：
No major financial institution has been able to escape the devastating effects of the credit crunch.The performance of Barclays Group in the first half of 2008 was disappointing — it reported a 33% decline in profits.
The group promised to change its approach to risk management.By looking at Barclays' performance results， it's easy to predict a shift among bankers from ambitious investment projects to the traditional business—as—usual model where retail banking is the key.Barclays Capital， the group's investment banking arm， and Barclays Wealth， its asset management unit， reported 68% and 32% decline in profit， respectively Commercial banking department enjoyed a lackluster growth.Only Barclaycard， the group's credit card and consumer loans business， showed a considerable profit increase of 30%.Interest rate products had a record of a five—star performance， while mortgages and other asset—backed securities accounted for most of company's losses.
The response to the catastrophic dip in profits was to minimize credit market exposure.subprime lending was reduced by 2.6%.
| ISBN | 7544641325,9787544641326 |
|---|---|
| 出版社 | 上海外语教育出版社 |
| 作者 | 刘白玉 |
| 尺寸 | 16 |